2025 was an amazing year. It was not only a year where we had the chance to challenge ourselves across several different types of projects, bring ideas to life, meet great people, and create connections, it was also a year that defined Variety Made Power.
This project introduces three concepts.
Concept 3 explores the two distinct sides of the human being: good and bad, while the void remains a mysterious space, unseen or taking a long time to be realized.
This piece serves as the intro and outro for Chanelle Fairweather’s upcoming project.
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Idea & Vision: Chanelle Fairweather
Creative Direction & Production: Palinoia
This project introduces three concepts.
Concept 2 continues the exploration of the void within the face as a symbol of mental struggle, while each visual represents change and evolution of humanity, from nature to modern skyscrapers. We are always a part of the circle.
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Idea & Vision: Chanelle Fairweather
Creative and production: Palinoia
This project introduces three concepts.
Concept 1 explores the void within the face, symbolizing inner darkness and mental struggle. The six characters represent six angles of life: Values, Decisions, Words, Attitudes, Habits, and Life Outcomes.
This piece serves as the intro and outro for Chanelle Fairweather’s upcoming project.
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Idea & Vision: Chanelle Fairweather
Creative Direction & Production: Palinoia
For many people, cleaning has long been a struggle: causing fatigue, boredom, and even back pain. With Sloopy and its intelligent, innovative design, cleaning becomes just another dance, and you’re the main character in your own fairy tale. The film delivers a French romantic mood, reflecting the product’s origins, combined with a modern, cinematic visual style to bring this message to life.
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Concept and production: Palinoia
Brand: Sloopy by Concept Microfibre
Client: Kerenys Ltd.
Life moves fast, and messes happen unexpectedly. Sloopy keeps up with you, saving time with effortless use and a 360-degree spinning head.
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Concept & Production: Palinoia
Brand: Sloopy by Concept Microfibre
Client: Kerenys Ltd.
When responsibility is shared, cleaning becomes simpler. Sloopy makes it effortless for everyone, with a 360-degree spinning head designed for modern family life.
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Concept & production: Palinoia
Client: Kerenys Ltd.
Brand: Sloopy by Concept Microfibre
Our latest collaboration with Kerenys Ltd and Concept Microfibre brings one of their products to the B2C market for the very first time.
It wasn’t an easy challenge since the product has always been used in B2B and industrial contexts, to find the right way to bring it closer to individual customers was like solving a puzzle. The campaign will launch later this year, so stay tuned—for now, I can’t reveal too much 💫
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Concept & Production: @palinoia.visual
Director: @khoikikuc711
2nd Videographer: @lynhinparis
Dancer & Choreography: @jenelden
Makeup artist: @jess.oz.mua
Venue: @centredansemarais
Music licensed to: @artlist.io
In a collaboration for Agro Paris Bourse (Bourse de commerce de Paris).
The first collaboration of 2024: Palinoia and @asian_art_bridge on the Polar Voids exhibition, Paris.
Head of Project: @linh_an
Artists: @ioichoi , @hoaiphuong.art , @luong_hue_trinh .
Media partners: L’Officiel Vietnam, Asiattitudes.
Scope: Creative and Digital asset production.
Have you ever heard the story of a flower…?
A collaboration with Déco florale de Maginy Atelier.
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Photographer @resfeber_o912
Model (also MUA) @aki071094
Fleurist @maginy.atelier
“The great thing about water is that beyond the initial form that you photograph, you have to observe the movement and extract the most elegant shapes from it.
When we are working on a particular place, a wave, a backlight on the water, we look at what the first photos have shown and then we see what we want to develop in the photos and highlight to come up with a subject that’s truly accomplished.”
Watch our full interview video with the photographer Eric Sanger Monteros to explore his photography work and his vision developed during the past fifteen years on the subject of water.
A collaboration with @tia.talent
“The great thing about water is that beyond the initial form that you photograph, you have to observe the movement and extract the most elegant shapes from it.” - Eric Sanger Monteros
With Eric Sanger Monteros, movement is never still. He sees the unstoppable patterns of water, flowing with emotion, transformation, and innovation.
Beyond his prints, he chose to translate these silent yet powerful motions into scarves: elegant forms that, like water, never cease to move.
Through this editorial, we sought to capture that spirit. The scarf flows — quiet, bold, and alive - no matter the setting.
Whether worn in everyday moments or special occasions, it remains in motion, always telling a story.
In a collaboration with @tia.talent
